China is the world’s biggest source of international students and it’s estimated that nearly 1 million Chinese are currently studying overseas. Formerly the preserve of the elite – President Li Xinping’s own daughter studied at Harvard – overseas study is increasingly affordable to China’s growing middle class, who may make considerable sacrifices to grant their […]
Chinese students in the UK: a missed tourism opportunity? Read More »
Guest blog by Mei Si, a Chinese student at the University of Brighton. Do parents visit during the year? June – July, and December – January are the hot seasons for Chinese parents to visit their children’s graduation ceremonies. Chinese parents are more likely to visit the UK only once in their time at university
An insight into the travel of Chinese students living in the UK Read More »
We were delighted to work on a major trade initiative to China recently when a business delegation supported by the Leeds City Region Enterprise Partnership (LEP) visited Shanghai and Hangzhou. The trip was designed to drive increased trade, inward investment, education and tourism to Leeds City Region (LCR), the UK’s largest city region outside London.
Leeds Enterprise Partnership visits Shanghai and Hangzhou Read More »
Creating a Chinese alumni network for Leeds There are over 10,000 Chinese alumni of the universities of the Leeds City Region (LCR) and, following a competitive pitch, the Leeds City Region Enterprise Partnership (LEP) appointed Guanxi to build a Chinese LinkedIn Group to reach out and reconnect with them. Our brief included delivering credible content,
Case Study : Social Media Campaign on LinkedIn China Read More »
